America's 1st Choice Holdings

America's 1st Choice Holdings was a prominent healthcare organization specializing in Medicare Advantage plans and managed care services. Headquartered in Tampa, Florida, the company operated primarily through its prominent subsidiaries, Freedom Health and Optimum Healthcare. It distinguished itself through a provider-aligned model designed to improve clinical outcomes and care coordination for senior populations. In February 2018, the company was acquired by Anthem (now Elevance Health), significantly expanding Anthem's Medicare presence in the Florida market. At the time of its acquisition, America's 1st Choice served approximately 130,000 Medicare Advantage members.