B & Y Communications

B&Y Communications is a specialized healthcare marketing and communications agency that provides strategic, creative, and digital services to the life sciences sector. The firm focuses on brand strategy, medical education, and multi-channel marketing for pharmaceutical and biotechnology companies. B&Y is known for its expertise in translating complex science into compelling brand narratives for healthcare professionals and patients. In July 2019, the company was acquired by Fishawack Health (now Avalere Health) to expand its global footprint and enhance its creative service offerings. The agency's capabilities include product launches, market access strategy, and digital engagement solutions. Following the acquisition, B&Y was integrated into the broader Avalere Health ecosystem, contributing to its full-service commercialization capabilities.