Cohn & Wolfe

Cohn & Wolfe was a premier global communications and public relations agency that specialized in brand marketing and corporate communications. The firm was particularly well-regarded for its extensive healthcare practice, which provided strategic counsel to many of the world's largest pharmaceutical, biotechnology, and medical device companies. Their services included product launches, crisis management, patient advocacy, and regulatory communications. In 2018, parent company WPP merged Cohn & Wolfe with Burson-Marsteller to form BCW (Burson Cohn & Wolfe), creating one of the world's largest full-service communications agencies. The healthcare division remained a core pillar of the merged entity, continuing to drive integrated marketing campaigns across the life sciences sector.