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AbsolutelyNew was a San Francisco-based product development and commercialization firm that specialized in bringing independent inventions to the retail and professional markets. The company operated as an incubator, providing inventors with engineering, patenting, and marketing resources to transform concepts into commercial products, with a significant focus on the healthcare and medical device sectors. Their portfolio included assistive technologies, such as specialized walkers for neurological conditions, and various consumer wellness gadgets. Despite early success in bridging the gap between inventors and major retailers, the company faced operational challenges and legal disputes, eventually ceasing its primary business activities in the early 2010s.
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