Company intelligence / Profile preview

AdvoCare

Richardson, Texas, United States

Ownership: Private
Development stage: Other

Overview

AdvoCare is a leading U.S.-based direct sales and retail company specializing in dietary supplements and wellness products. Its portfolio includes energy drinks (notably Spark®), hydration solutions, gut health formulas with probiotics and prebiotics, immune support vitamins, weight management shakes and more. The company transitioned from a multi-level marketing model to direct sales after an FTC settlement in 2019. In recent years it has expanded its retail presence through major national retailers such as CVS Pharmacy and Walmart.com. Clinical results per se are not published since these are consumer nutrition/wellness products rather than regulated pharmaceuticals or biologics.

Modalities: Nutritional supplementVitamin/mineral supplementProbiotic/prebiotic/postbiotic supplementAmino acid supplement
Industry: Food & Nutrition

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