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Asahi Soft Drinks is a prominent Japanese beverage company and a core subsidiary of Asahi Group Holdings. While its primary business involves mass-market beverages like Mitsuya Cider and WONDA coffee, the company is a significant player in the consumer healthcare space through its functional beverage portfolio. It leverages advanced fermentation and lactic acid bacteria research, largely inherited and expanded from the Calpis brand, to develop products targeting digestive health, immune support, and stress management. Many of its products are registered under Japan's Food for Specified Health Uses (FOSHU) or Foods with Function Claims (FFC) regulations. The company maintains dedicated R&D facilities focused on the health benefits of microorganisms and natural ingredients.
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