Asian Consultancy on Tobacco Control

The Asian Consultancy on Tobacco Control (ACTC) is a specialized public health consultancy focused on tobacco control policy and advocacy within the Asian region. Based in Hong Kong and led by Dr. Judith Mackay, the organization provides strategic guidance to national governments and international bodies, including the World Health Organization and the World Bank. ACTC's primary mission is to facilitate the implementation of the WHO Framework Convention on Tobacco Control (FCTC) through legislative, economic, and educational initiatives. The consultancy is instrumental in monitoring tobacco industry activities and advising on measures such as tobacco tax increases, smoke-free legislation, and advertising bans. By bridging the gap between research and policy, ACTC works to reduce the global burden of tobacco-related diseases like lung cancer and cardiovascular disorders.