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Betancourt Nutrition is a premier sports nutrition and dietary supplement company founded in 2002 by NPC bodybuilding champion Jorge Betancourt. The company specializes in high-performance formulations designed for athletes and fitness enthusiasts, with a core focus on muscle growth, energy, and recovery. Their flagship product, B-NOX (formerly Bullnox), was a pioneer in the category of testosterone-boosting pre-workouts. Based in Miami, Florida, the brand emphasizes scientific formulation and quality manufacturing in GMP-certified facilities. Since its acquisition by The GHT Companies in 2013, Betancourt Nutrition has maintained a strong global presence in the bodybuilding and nutraceutical markets.
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