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Cherrio is a technology-driven clinical trial recruitment company that utilizes digital marketing and artificial intelligence to connect patients with medical research. The company's platform streamlines the patient identification and screening process, helping pharmaceutical sponsors and contract research organizations (CROs) meet enrollment targets more efficiently. Cherrio focuses on improving the patient experience by providing accessible information and personalized trial matching across various therapeutic areas, including oncology, neurology, and rare diseases. By leveraging data-driven insights and social media targeting, the company aims to reduce the time and cost associated with clinical development. Cherrio's approach specifically targets 'invisible' patients who may not be reached through traditional clinical site-based recruitment methods.
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