Connecterra

Connecterra is a Netherlands-based agtech software company that develops an AI-powered data platform for the dairy industry. Its products aggregate farm, enterprise, and third-party data to help dairy farmers, veterinarians, nutritionists, advisors, and enterprise customers improve decision-making, productivity, and sustainability. The company became part of the Datamars suite of brands in 2023, when Datamars acquired the Ida for Farmers sensor business and took a majority stake in Connecterra. Connecterra continues to focus on its enterprise and advisor-facing software platform, offering analytics, workflow tools, and data integration capabilities rather than therapeutics or medical products. The business is commercial-stage and operates internationally across dairy markets.