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Creative England is a national organization that invests in and supports creative businesses, including those in the digital health and health-tech sectors. Through initiatives like the Interactive Healthcare Fund, developed in partnership with the NHS, the company provides investment and business support to startups using creative technology to solve healthcare challenges. The organization focuses on bridging the gap between the creative industries and the healthcare sector, fostering innovations such as gamified rehabilitation and virtual reality therapies. In 2021, Creative England merged with the Creative Industries Federation to form Creative UK, continuing its mission to foster innovation across the UK's creative economy. While not a traditional biotech company, its role as an accelerator and investor makes it a key player in the UK's digital health ecosystem.
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