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Digital Influence Group (DIG) is a specialized digital marketing and social media agency focused on the healthcare, pharmaceutical, and life sciences industries. Founded in 2008, the company provides data-driven strategies to help healthcare brands engage with patients, caregivers, and medical professionals through digital channels. Their services include social media management, influencer marketing, and digital advocacy programs designed to navigate the complex regulatory environment of the health sector. In July 2016, the firm was acquired by W2O Group (now Real Chemistry) to bolster its digital health and social media capabilities. Following the acquisition, the company's operations were integrated into the broader Real Chemistry network.
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