DMD Marketing Corp

DMD is a healthcare digital communications, identity, and marketing company focused on connecting pharmaceutical and healthcare marketers with authenticated healthcare professional audiences. The company built a first-party, opted-in database of physicians and NP/PA prescribers and offers products spanning audience identity management, email marketing, digital campaign activation, and engagement analytics. Its capabilities are designed for pharmaceutical brands, medical marketers, agencies, publishers, hospitals, and other healthcare-sector clients rather than for drug development. DMD was acquired by IQVIA in 2021 and is now commonly presented as DMD, an IQVIA business. Within IQVIA Digital, it supports omnichannel healthcare marketing using privacy-compliant clinical and behavioral data.