Gold Standard Multimedia

Gold Standard (formerly Gold Standard Multimedia) was a healthcare information technology company specializing in clinical decision support and medical education. The company's flagship product, Clinical Pharmacology, is a widely used electronic drug information database providing comprehensive, peer-reviewed data to healthcare professionals and institutions. Additionally, the company developed the Integrated Medical Curriculum, an online learning management system for medical schools. Gold Standard was recognized for its successful transition from CD-ROM based medical references to sophisticated web-based clinical platforms. In 2006, the company was acquired by Elsevier, where its products continue to serve as core components of Elsevier’s clinical reference portfolio.