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Gululu is a digital health and wellness company that focuses on improving pediatric health through interactive technology and gamification. The company's flagship product is a smart water bottle designed for children that uses a companion app and an integrated screen to encourage healthy hydration habits. By drinking water, children interact with virtual pets that live within the bottle, evolving their characters and unlocking new content as hydration goals are met. This behavioral health approach leverages IoT and social connectivity to establish lifelong wellness habits in a fun and engaging manner.
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