iVIZIA

iVIZIA is a specialized eye care brand developed through a strategic partnership between Théa Pharma US and Similasan. The company provides a range of over-the-counter (OTC) ophthalmic products designed to treat dry eye syndrome and maintain eyelid hygiene. Its flagship products feature preservative-free formulations incorporating ingredients like hyaluronic acid and trehalose to support the tear film. iVIZIA's portfolio includes lubricant eye drops, eyelid cleansing wipes, and hygiene gels, leveraging Théa's extensive European heritage in ophthalmology. The brand is positioned to address the growing prevalence of ocular surface diseases in the North American market. By combining Similasan's retail expertise with Théa's scientific innovation, iVIZIA offers professional-grade solutions directly to consumers.