John O. Butler Company

The John O. Butler Company, now operating as part of Sunstar Americas, is a foundational entity in the professional oral care industry. Founded in 1923 by Dr. John O. Butler, the company is credited with introducing the first professionally designed toothbrush that prioritized gingival health. Today, the company markets its extensive line of products under the GUM brand, which includes interdental brushes, dental floss, and specialized toothbrushes. Following its acquisition by the Sunstar Group in 1988, the company has integrated a holistic Mouth & Body philosophy into its product development, focusing on the systemic links between oral hygiene and overall health. Its products are widely recommended by dental professionals globally for the prevention and treatment of periodontal disease. The company maintains a strong commitment to clinical research and innovation in the dental hygiene space.