Lacer Personal Health

Lacer is a prominent Spanish pharmaceutical and consumer health company headquartered in Barcelona. Founded in 1949, the company has established itself as a market leader in Spain, particularly in the oral healthcare sector with its flagship Lacer brand. Beyond oral hygiene, Lacer maintains a diverse portfolio that includes well-known consumer brands such as Pilexil for hair loss and Thrombocid for vascular health, as well as a range of prescription medicines for cardiovascular and gastrointestinal conditions. In 2022, the company was acquired by the Italian pharmaceutical group Italfarmaco, a move intended to bolster Italfarmaco's presence in the Iberian Peninsula and expand Lacer's international distribution. Lacer operates its own manufacturing and R&D facilities, focusing on high-quality formulations and specialized therapeutic solutions.