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Lira Style is a private Chicago-based medical aesthetics device company focused on commercializing energy-based treatment systems for medspas, dermatology practices, and medical offices. Publicly available information indicates that its best-known product is Cervello, a commercial laser hair removal platform that combines 755 Alexandrite, 808 Diode, and 1064 long-pulsed YAG wavelengths in a single handpiece. The company appears to position itself as a provider of advanced aesthetic technologies rather than a therapeutics developer, with an emphasis on treatment efficacy, patient comfort, and return on investment for provider customers. Based on the available evidence, Lira Style is healthcare-related through medical aesthetics and device commercialization, but it is not a biotech or pharma company.
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