MegaRed

MegaRed is a leading consumer health brand specializing in high-quality krill oil supplements, currently owned by the global consumer goods company Reckitt. Originally developed by Schiff Nutrition International, the brand became a cornerstone of Reckitt's health portfolio following a $1.4 billion acquisition in 2012. MegaRed's product line is centered on the use of Antarctic krill oil, which provides omega-3 fatty acids (EPA and DHA) in a phospholipid form that is marketed as being more easily absorbed by the human body than traditional fish oil. The brand offers a variety of formulations targeting cardiovascular health, joint comfort, and cognitive support. MegaRed maintains a strong retail presence globally and is recognized for its "no fishy aftertaste" value proposition.