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Mind+Matter is a global healthcare communications agency that specializes in data-driven marketing and behavioral science for the life sciences industry. The company was formed through the merger of several specialist agencies under Ashfield Health to provide integrated services across the product lifecycle, from clinical trial recruitment to commercial brand strategy. It focuses on combining 'matter' (evidence and data) with 'mind' (creative and behavioral insights) to drive meaningful health outcomes. Currently, Mind+Matter operates as part of Inizio Evoke, following the consolidation of Ashfield and Huntsworth agencies under the Inizio umbrella.
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