MQO Research

MQO Research is an established Canadian market research firm specializing in full-service quantitative and qualitative studies—including product development assessment, customer satisfaction tracking, brand health measurement—as well as population-level public opinion polling using advanced digital tools and AI-driven analytics. Founded as MarketQuest in 1987 before acquiring Omnifacts to become "MQO", it serves clients across North America from its base in Atlantic Canada as part of the m5 Group of Companies. It does not operate within life sciences/biotech/pharma or healthcare product development. No evidence was found linking "MQO Research" to any drug discovery/development activities or clinical programs—its core business remains social science-based market intelligence rather than biomedical R&D. If you are seeking information on an entity named "MQO" involved specifically with medicines quality organizations or pharmaceutical quality systems referenced elsewhere, this appears unrelated to "MQO Research," which focuses exclusively on social science-oriented market/policy/evaluation work.