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Mude Wellness Media

Rio de Janeiro, Rio de Janeiro, Brazilpage.mude.fit ↗

Ownership: Private
Development stage: Other

Overview

Mude Wellness Media operates the largest free wellness ecosystem in South America. It provides outdoor gym equipment, organizes fitness/yoga/meditation classes via its app, and integrates OOH/DOOH advertising with public health initiatives. The company has grown its user base from 5,000 to over 500,000 within a year through digital transformation efforts. It has also begun the process of B Corporation certification for social/environmental impact.

Modalities: Non-pharmacological therapy (wellness classes, fitness, yoga, meditation)
Industry: Non-Academic Healthcare

Partnerships

We.Flow (ESG strategy consulting)

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