Nunwood

KPMG Nunwood is a specialist customer experience (CX) consultancy that provides research, strategy, and technology services to global brands, including those in the healthcare and life sciences sectors. The company is best known for its Customer Experience Excellence (CEE) center, which analyzes consumer behavior and helps organizations improve patient and provider engagement. Following its acquisition by KPMG in 2015, it integrated its data-driven insights into KPMG's broader management consulting framework. Its services include journey mapping, voice of the customer programs, and CX transformation strategy, specifically helping pharmaceutical firms optimize their interactions with healthcare professionals and patients.