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Pharmacy Loreto, known officially as Farmacia Loreto Gallo, is a prominent Italian healthcare retailer and one of the leading online pharmacies in Southern Europe. Headquartered in Naples, the company offers an extensive catalog of over 150,000 products, ranging from prescription and over-the-counter medications to nutritional supplements, dermocosmetics, and veterinary products. The company gained significant market share by being an early adopter of digital transformation in the traditional Italian pharmaceutical sector. In 2021, it was acquired by Atida, a major European online health platform, to serve as its primary hub for the Italian and Mediterranean markets. Today, it continues to operate as a high-volume e-commerce entity while maintaining physical retail presence.
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