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Phoenix Financial is one of Israel’s leading diversified financial services groups, providing multi-line insurance—including life, health, property & casualty—asset management, credit solutions, and distribution. It manages over $100 billion in assets and serves a significant portion of Israeli households. The group is known for innovation in data analytics through platforms like Phoenix Smart and has a strong presence across private and institutional client segments. In 2024 the company changed its name from The Phoenix Holdings Ltd to Phoenix Financial Ltd.
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