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Prüvit is a consumer health and wellness company that specializes in the development and distribution of exogenous ketone supplements. Founded in 2015, the company is best known for its KETO//OS product line, which utilizes Beta-Hydroxybutyrate (BHB) salts to induce nutritional ketosis. Unlike traditional biotech firms, Prüvit operates as a direct-to-consumer multi-level marketing (MLM) organization, focusing on the bio-hacking community. Their products are marketed to support weight management, enhance mental clarity, and improve physical performance by providing an alternative fuel source for the body. The company holds exclusive licenses for certain ketone technologies developed through research at institutions like the University of South Florida. Prüvit maintains a significant global presence, distributing its nutritional products across North America, Europe, and Asia.
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