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Company intelligence / Profile preview
Primitiv Performance
Webberville, Michigan, United States
- Ownership
- Private
- Development stage
- Other
01
Overview
Primitiv Performance is a wellness and recovery brand co-founded by Pro Football Hall of Famer Calvin Johnson Jr. and former NFL player Rob Sims. The company specializes in phytocannabinoid-infused products designed to support athletic performance and recovery by addressing pain and inflammation. Their product portfolio includes topical creams, oral supplements, and hydration mixes formulated with broad-spectrum CBD and other plant-based ingredients. Primitiv Performance focuses on providing natural alternatives to traditional pain management for athletes and active individuals. The brand is an extension of the Primitiv Group, a cannabis research and development company dedicated to the medicinal benefits of the plant.
- Therapeutic areas
- RheumatologyImmunologyNeurology
- Modalities
- Small molecule
- Industry
- Food & Nutrition
02
Partnerships
NESTRE Health & Performance
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