PROSE

Prose is a personalized consumer health and beauty company that utilizes a proprietary AI-driven platform to create custom-formulated hair and skin care products. By analyzing over 80 data points from individual consultations—including environment, lifestyle, and physiology—the company's algorithm identifies the optimal combination of natural and clinical ingredients for each customer. Prose operates a vertically integrated model, manufacturing its bespoke products in-house to ensure quality and sustainability. The company represents a shift toward personalized wellness, applying data science and biochemical analysis to traditional consumer health categories.