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Pure Ventures

San Francisco, California, United Statespureventuresvc.com ↗
Ownership
Private
Development stage
Other
01

Overview

Pure Ventures is an early-stage venture capital firm based in California. The fund focuses on investing in consumer sectors and deep tech areas such as defense, energy, AI, robotics, aerospace—and includes investments in biotech among other fields. Its unique thesis centers on founder wellness and leadership development through its sister program Pilea (formerly Atlas), which provides coaching and support to founders to improve their personal wellbeing alongside business growth. The firm recently closed its $20M Fund II and continues to build a diverse portfolio that includes companies like Atomos, Juneshine, Oats Overnight, Zbiotics, and MUD/WTR.

Industry
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02

Partnerships

Pilea

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