Raw Rev

Raw Rev is a health and wellness company that specializes in the production of plant-based, vegan protein bars. Founded in 2004 by registered nurse Alice Benedetto, the company focuses on 'clean' nutrition, utilizing raw, non-GMO, and gluten-free ingredients without artificial sweeteners or sugar alcohols. Its flagship product line, Raw Rev Glo, is designed to provide high protein and fiber content with minimal sugar. The company operates in the functional snack sector and distributes its products through major retail channels and online platforms. Despite filing for Chapter 11 bankruptcy protection in 2023 to restructure debt following internal partnership disputes, the company remains active in the functional snack market.