Red Seal

Red Seal is a prominent New Zealand-based natural health and wellness company founded in 1923. The company specializes in the development and manufacture of natural products, including herbal toothpastes, fruit and herbal teas, and a wide range of vitamins and mineral supplements. Red Seal is particularly well-known for its "natural" positioning, avoiding artificial colors, flavors, and sweeteners in many of its formulations. Since its acquisition by the EBOS Group in 2014, the brand has expanded its presence significantly across Australasia and international markets. It remains a market leader in the natural oral care category within its home region.