Rise Healthcare Tech

Rise Healthcare Tech, operating primarily under the brand name Ostro, is a healthcare technology company that provides an AI-driven engagement platform for the life sciences industry. The company's suite of products, including Ostro Navigate and Ostro Attribute, is designed to create personalized healthcare journeys by providing patients and clinicians with immediate, compliant answers through interactive tools. By connecting brand marketing efforts directly to clinical outcomes and offering telehealth integration, the platform helps pharmaceutical and medical device companies optimize patient education and engagement. In March 2026, the company was acquired by Veeva Systems for approximately $100 million to bolster Veeva's AI-powered commercial and clinical engagement capabilities.