ROAR Organic

ROAR Organic is a functional beverage company that produces a line of USDA Organic-certified, low-calorie, electrolyte-infused hydration drinks. Founded in 2013, the company's products utilize a proprietary coconut water base and are enhanced with B-vitamins and antioxidants. ROAR Organic targets health-conscious consumers and athletes with a portfolio that includes ready-to-drink beverages and 'ROAR Plus' hydration powders. The brand emphasizes 'Complete Hydration' without artificial sweeteners, flavors, or preservatives. The company is headquartered in Bethlehem, Pennsylvania, and has secured significant venture capital funding to support its national retail expansion. Its products are widely distributed across major North American retailers, including Whole Foods and Kroger.