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Round Feather is an innovation and design consultancy that specializes in human-centered design and emotional intelligence, primarily serving the healthcare and life sciences sectors. The company partners with major pharmaceutical firms, including Pfizer, Novartis, and Sanofi, to improve patient experiences and develop patient-centric strategies. Their work involves deep ethnographic research to understand the emotional drivers of patients and healthcare providers, which informs the design of digital health solutions and clinical trial experiences. By bridging the gap between clinical requirements and human emotion, Round Feather helps life science organizations create more effective and empathetic healthcare interventions.
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