Sure Genomics

Sure Genomics was a private U.S. personal genomics company that sought to offer direct-to-consumer whole-genome sequencing, storage, and interpretation services. Its offering centered on the SureDNA saliva-based sequencing service, with genomic data stored in the company's HIPAA-compliant SureVault system and interpreted through an interactive software interface. The company positioned itself as a consumer health platform spanning disease-risk reporting, drug-response insights, wellness, traits, and ancestry. Public reporting indicates the business launched commercially around 2016 but later became inactive/deadpooled, and its domain is no longer operating as an active company website.