The Better Company

The Better Company, Inc. (doing business as Better Brand) is a food technology company that utilizes proprietary R&D and large-scale manufacturing processes to transform high-carb foods into healthy, functional alternatives. Their flagship product, "The Better Bagel," is engineered to have the net carb content of two slices of banana and the protein content of four eggs, specifically targeting consumers with metabolic health concerns such as diabetes and obesity. The company is advised by world-renowned medical experts in endocrinology and liver disease, positioning its products as medical-grade or health-optimized food solutions. Better Brand aims to lead the "Grain-changing" movement by applying its technology across various high-carb food categories to improve global metabolic health outcomes.