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The Cambridge Group (TCG) is a premier growth strategy consulting firm that specializes in helping organizations identify and capture high-value growth opportunities. Founded in 1975 and headquartered in Chicago, the firm is renowned for its proprietary, consumer-centric methodologies and data-driven approach to strategy. TCG serves a broad spectrum of industries, with a dedicated practice in healthcare and life sciences that focuses on market analysis, commercialization strategy, and innovation for pharmaceutical, biotech, and medical device companies. In 2022, the firm was acquired by PA Consulting, a global innovation and transformation consultancy, to strengthen its growth strategy and consumer insight capabilities.
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