The MarkeTech Group

The MarkeTech Group is a private healthcare and medical-technology market research and consulting company focused on Voice-of-Customer research, pricing, segmentation, market intelligence, and commercialization support. Founded in 1995, the firm serves clients across medical imaging, devices and diagnostics, healthcare IT, pharmaceuticals, and related healthcare markets. Its offerings span qualitative and quantitative primary research, product development support, launch and post-launch studies, and specialized decision-support tools such as simPRO, vwPRO, and PROfiler. The company appears to operate as a services business rather than a therapeutic drug developer, so it does not maintain a traditional biotech pipeline. It has offices in Davis, California and Nantes, France and positions itself as a global partner for MedTech and healthcare companies.