The Public Good Projects

The Public Good Projects is a U.S.-based public health nonprofit that develops and operates evidence-based health communication, media monitoring, social listening, and social and behavior change programs. Rather than developing therapeutics, the organization works with government agencies, health systems, nonprofits, foundations, and private-sector partners to improve public health outcomes through communications strategy and large-scale public engagement initiatives. Its work includes initiatives in infodemiology, trusted messenger support, documentary and media projects, and targeted health campaigns. The organization is led by experts from public health, media, journalism, marketing, and business, and positions itself as a mission-driven public health communications partner rather than a drug developer.