Traverse Bay Farms

Traverse Bay Farms is a Michigan-based health and wellness company that specializes in the production of fruit-based nutraceuticals and functional foods. The company is widely recognized for its Fruit Advantage brand, which utilizes the antioxidant properties of Montmorency tart cherries, blueberries, and pomegranates. Their product portfolio includes liquid concentrates, dietary supplement capsules, and gourmet food items designed to support joint health, muscle recovery, and healthy sleep patterns. By focusing on the high concentration of anthocyanins and natural melatonin found in tart cherries, the company provides natural alternatives for managing inflammation and gout. Traverse Bay Farms operates as a vertically integrated entity, managing both the processing and commercialization of its fruit-derived health products.