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Upkeep is a digital health company that operates a curated marketplace for medical aesthetic treatments. The platform allows consumers to search for, book, and pay for procedures such as botulinum toxin injections, dermal fillers, and laser treatments through a centralized mobile application. Upkeep vets its provider network to ensure quality and safety, offering a streamlined user experience that includes transparent pricing and financing options. By digitizing the booking workflow, the company addresses the fragmented nature of the medical spa industry and provides practitioners with a specialized lead generation tool.
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