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Vanson Bourne is a specialist B2B market research agency that provides data-driven insights and analysis, primarily for the global technology sector. The company specializes in delivering robust research projects that help organizations understand market trends, brand perception, and customer requirements. While they frequently conduct research for healthcare and life sciences technology providers, they are a service-based research firm rather than a biotechnology or pharmaceutical developer. In 2021, Vanson Bourne was acquired by QuinStreet, a leader in performance-based marketing and technologies.
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