VOI Consulting

VOI Consulting was a boutique health economics and outcomes research (HEOR) consultancy specializing in Value of Information (VOI) analysis. The firm was founded by prominent health economists from the University of York and provided sophisticated economic modeling, evidence synthesis, and market access strategies for the life sciences industry. Their expertise focused on helping pharmaceutical and medical device companies quantify the value of additional research and optimize clinical development programs. In 2015, the company was acquired by Decision Resources Group (DRG), which was later acquired by Clarivate, where its capabilities were integrated into their broader market access and HEOR offerings. The firm was widely recognized for its academic rigor and its role in shaping health technology assessment methodologies globally.