Western Holdings

Western Holdings is a private holding company based in Salt Lake City, Utah, that manages the intellectual property and operations for a group of consumer health and nutraceutical companies, most notably Basic Research, LLC and Sanmedica International, LLC. The company is best known for its portfolio of high-profile dietary supplements, including SeroVital-hgh, Zantrex-3, and Relacore, which target areas such as anti-aging, weight loss, and stress management. Western Holdings focuses on the development and aggressive marketing of products that claim to influence physiological processes like human growth hormone production and metabolic rate. While its products are marketed as supplements, the company often utilizes clinical-style branding and has been the subject of various regulatory and legal challenges regarding its marketing claims.