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Wild Hibiscus Flower Co

Alexandria, New South Wales, Australia

Ownership: Private
Employees: ~25
Development stage: Other

Overview

Wild Hibiscus Flower Co is an Australian-based company specializing in the development and production of premium botanical products derived from hibiscus and other exotic flowers. Founded by Lee Etherington, the company is best known for its world-first Heart of Hibiscus flowers in syrup, which are used globally in the hospitality and gourmet food industries. Beyond culinary applications, the company focuses on the health benefits of hibiscus, utilizing cold-extraction technologies to preserve high concentrations of antioxidants and anthocyanins. Their product portfolio includes flower extracts, teas, and dried botanicals marketed for both their aesthetic appeal and nutritional properties.

Modalities: Natural extractsBotanicals
Industry: Food & Nutrition

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