Zeta Global

Zeta Global is a leading AI-powered marketing technology company that provides an omnichannel data-driven cloud platform for enterprise customers. Founded in 2007 by David A. Steinberg and John Sculley, the company leverages a proprietary data set of over 240 million identified U.S. consumers and sophisticated machine learning algorithms to predict consumer intent. While serving various industries, Zeta Global has a significant presence in the healthcare and life sciences sectors through its Zeta Health division, which provides privacy-compliant data solutions for pharmaceutical marketing and patient engagement. Its core offering, the Zeta Marketing Platform (ZMP), unifies identity resolution, audience insights, and real-time engagement to optimize customer acquisition and retention. The company is publicly traded on the NYSE under the symbol ZETA.