Aveeno cleanser

Aveeno cleansers are a line of topical skincare products developed by **Kenvue** (formerly Johnson & Johnson) specifically formulated for sensitive, dry, or atopic skin. These products are characterized by the inclusion of prebiotic oat (colloidal oatmeal), which serves to soothe irritation and support the skin's natural moisture barrier. Formulated to be soap-free and hypoallergenic, Aveeno cleansers utilize mild surfactants to remove impurities without disrupting the skin's lipid layer. Clinical studies, including those presented at the AAD, have demonstrated that these cleansers are more effective than water alone at maintaining skin hydration and facilitating transepidermal water loss (TEWL) recovery in patients with atopic dermatitis (eczema).

Brand names

Aveeno

Other names

Aveeno Body WashAveeno Facial CleanserAveeno Calm + Restore Cleanser