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Shoplaq

Development stage: Unknown
Lead developer: Health Promotion Board
Modality: Small Molecules
Administration: Topical

Overview

Shoplaq is a plaque-disclosing toothpaste developed in collaboration with the Health Promotion Board of Singapore. It incorporates a plaque-disclosing dye that stains dental plaque, making it visible to the user during brushing. This visual feedback is intended to enhance the user's awareness of plaque accumulation and encourage more thorough mechanical removal during oral hygiene routines. By improving the efficacy of plaque removal, Shoplaq aims to prevent and control oral diseases such as dental caries, chronic gingivitis, and periodontitis. It was specifically designed to be an affordable and accessible alternative to other disclosing oral hygiene products in the Southeast Asian market.

Brand names: Shoplaq

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